Snoop needs to relax up on the herbs, man's either become trippingly delusional or this is his latest attention seeking gimmick for his new album, 'new' musical career and spiritual reincarnation.

His recent musical adventures have been RnB, Auto-Tune, Country and Western, now...

Who knows, maybe Snoop Lion is the prodigal son or maybe he believes it coz some rasta priests told him so.

Listen and pass judgement:

Quote:Snoop Lion has no plans to return to rapping or to change his name back to Snoop Dogg, as he revealed yesterday in a press conference promoting his latest project. As previously reported, the rap legend recently traveled to Jamaica and teamed with Diplo to record a full-length reggae album, Reincarnated. A documentary of the same name will premiere at this year’s Toronto Film Festival to coincide with the album’s release.

Snoop Dogg is going through some major changes in his music and personal life and the metamorphosis manifests itself in a new reggae album, Reincarnation.

Snoop spoke to a small group of journalists at Miss Lily’s, a popular Caribbean restaurant in New York and explained his new-found attitude.

“When I make records I like to come from the heart and records that means something, that’s gonna really change the world. And on this particular project, I had no planning on going to Jamaica, making a reggae record. The spirit called me. And, you know, anytime the spirit calls you, you gotta know that its serious.”

Snoop continued saying that the spirit he felt in Jamaica moved him in such a way that he evoked the late Bob Marley. “I’ve always said that I was Bob Marley reincarnated.” Incidentally, Rohan Marley was also in attendance, supporting Snoop’s new incarnation.

After speaking with his business manager, he decided to reach out to super producer Diplo and artist Major Lazer to begin crafting the album.

He said he had to establish some rules to the people that were working with him on the project.

“I basically let them know what I want. Its not that I want to become Snoop Dogg in a reggae track…I want to bury Snoop Dogg and become Snoop Lion.” The Long Beach representative said that after a spiritual meeting with a high priest his old name was discarded and replaced with “Lion.”

The rapper said that he’s “tired” of rap music and that he had seen the highest levels of achievement in the genre that make him famous.

“Rap is not a challenge to me. I had enough of that. It’s not appealing to me no more. I don’t have no challenges,” he insisted. “I’m ‘Uncle Snoop’ in rap. When you get to be an uncle, you need to find a new profession so you can start over and be fresh again. I want to be a kid again.”

Snoop said that his Hip-Hop life has also made it difficult for him to offer live shows that weren’t inundated with profanity, sex and violence.

“I’ve always wanted to perform for kids, my grand mother and people around the world that love me, can’t accept the music that I make. This reggae music is the music of love, happiness and struggle.”

Snoop made it clear that he wasn’t fully retiring from Hip-Hop, but that he felt a need to express his personal growth through the music.

“Now as a 40-year-old man, the artists call me Uncle Snoop, I gotta give ‘em something. I can’t keep taking them to a dead end street and dropping them off. I gotta teach ‘em how to fish, teach ‘em how to grow…”
Reincarnation was also produced with a DVD movie that documented the creation of Snoop Lion.

as someone who doesn't like reggae I gotta say that's a shit move Snoop.

I can't help liking Snoop

Katt Williams chats about a smoking ganja session with Snoop Lion-O, ahaha...

Even the good Doctor is baffled...

Quote:Snoop Dogg Talks About Dr. Dre’s Impression of Reggae Alter-Ego Snoop Lion

Dr. Dre produced some of Snoop Dogg’s biggest hits, including “What’s My Name?”, “Gin and Juice” and “Doggy Dogg World.” So, what did the super-producer legend think of Snoop’s recent transformation to reggae alter-ego Snoop Lion?

Dre didn’t understand any of it at first.

“He would see me come to rehearsals with all of my Rastafari, my gear, my hair, my look,” Snoop told MTV News of Dre’s impression of Snoop Lion. “He was just peeping me out, and I let him know I was doing a reggae project and working on the album and whatnot, but he didn’t really understand it until ‘La La La’ came out.”

“La La La” marks the lead single off Snoop’s upcoming reggae album, Reincarnated. Still, though, Dre was a bit baffled at his right-hand man and Long Beach, California collaborator’s direction.

Some of Dre’s bewilderment, however, may have been cleared when Snoop held a formal New York City press conference on Monday (July 30) to announce the transformation to Snoop Lion.

“Now he understands that I’m fully with it and I’m all in it to win it,” Snoop said. “So he gets it, and I got his support. He just didn’t understand it because I didn’t explain it to him. I wasn’t tryna keep it a secret; it just wasn’t time to unveil until now.” Reincarnated has production from Diplo and Major Lazer.

“The chemistry was amazing,” Diplo boasted during the press conference. “The music we wrote all together is some of the best I’ve ever been apart of.”

Snoop Dogg has the personality of a brick. When I think of him I am immediately bored. If this reggae venue will breathe life into his music it is absolutely the right move. Ironically Tha Last Meal was his last good album, but that is my point of view.

Kokane is still around. I like him.

The only album of his I love is Doggystyle. I'll always like him just based on that.

His performances on '187', 'The Chronic', 'Doggystyle', 'Dogg Food' and 'Chronic 2001' are the jewels in his tarnished crown.

'Last Meal', 213 album, Eastsidaz albums and 'Blue Carpet' are his best records since then.

''In nineteen motherfucking ninety three,
I'm fucking up every nigga known in the industry'' - Snoop Doggy Dogg